How i can make a brand popular without money
- Thread starter Yaiba
- Start date
Kaynil
Well-known member
Make it so good that word of mouth spreads like a wildfire! :lol:
In all seriousness. You need to make something useful that has a new spin. Then make a way for people to try it in a way that is not a shameless hook / money grabber. Something that usually works is making a good enough completely free product and offer the premium features / version for whatever you were planning to charge. Make sure your free version is not a premium trial (though you can also offer that as an alternative), that it is not a premium with options greyed out because that upsets your potential customers more than encourage them. Do not bombard them with "upgrade" pop ups, just have a discreet but still visible option or tab about this, where customers can compare and learn the benefits of the premium version.
Well, that's what I thought AVG did.
I have never owned a business so make of what I typed what you will. :sleepy:
In all seriousness. You need to make something useful that has a new spin. Then make a way for people to try it in a way that is not a shameless hook / money grabber. Something that usually works is making a good enough completely free product and offer the premium features / version for whatever you were planning to charge. Make sure your free version is not a premium trial (though you can also offer that as an alternative), that it is not a premium with options greyed out because that upsets your potential customers more than encourage them. Do not bombard them with "upgrade" pop ups, just have a discreet but still visible option or tab about this, where customers can compare and learn the benefits of the premium version.
Well, that's what I thought AVG did.
I have never owned a business so make of what I typed what you will. :sleepy:
Elvis
V.I.P. Member
I don't want to discourage you, but making something popular nowadays without investing in promotion is very difficult or almost impossible. You need to create something original that other people will like a lot, so that they will share your link with their friends on social networks.